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Jessica Tartila Suma

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Branding Bangladesh: The ‘identity’ challenge

18 February 2021, 18:00 PM
Identity matters. It matters most amid flux, which the 21st Century is riddled with. Compromising the past and adding “new” components always knock on identity doors. Distinguishing the non-negotiable identity components from the negotiable gives us a head start.
18 February 2021, 18:00 PM
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