DCC refutes allegation

The Outdoor Advertising Owners Association levelled the allegation at the DCC at a press conference on Tuesday, the DCC said in a statement.

Rather, some advertisement firms are putting up billboards despite the status quo imposed on the DCC and the firms, it said.

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On the one hand, such practice was sullying the beauty of the city and creating hindrance to traffic management, and on the other, the corporation was being deprived of huge revenue, the DCC said.