Prime Bank’s priority debit cardholders to get benefits from Muse+Vues

Prime Bank PLC has signed an agreement with Muse+Vues, a designer brand and bespoke tailor in Dhaka, to offer benefits to the bank’s priority debit cardholders.

Under the agreement, the bank’s priority debit cardholders will enjoy a 10 percent discount on fabrics and tailoring services at Muse+Vues, enabling customers to access premium fashion and tailoring services at an exclusive price.

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Nahreen Quayyum, senior vice-president and head of priority banking, VC, distribution, consumer banking of the bank, and Faisal Khan, founder and creative director of the clothing brand, signed the agreement at a ceremony held at the bank’s corporate office in Dhaka recently, according to a press release.

Through this partnership, Prime Bank continues to strengthen its priority banking proposition by providing customers with privileges and lifestyle benefits across a diverse range of products and services.

The initiative reflects the bank’s commitment to enhancing customer experience and delivering greater value to its Priority Banking customers, the release added.

Hossain Mohammad Zakaria, head of customer proposition of the bank, and Ridwan M Rahman, manager of the clothing brand, along with other officials from both organisations, were also present at the signing ceremony.