Aamir Khan's ‘Laal Singh Chaddha’ : Box office failure, OTT conqueror

Arts & Entertainment Desk

Aamir Khan's "Laal Singh Chaddha" might have tanked at the box office, but the movie found a new lease of life upon its quiet release on Netflix. The movie has racked up outstanding viewership and has become the number 1 film on Netflix in India. The movie reached the number 2 spot in non-English films on Netflix worldwide, with over 6.6 million hours of views.

The film has made it to the top 10 list in 13 countries across the world, including Mauritius, Bangladesh, Singapore, Oman, Sri Lanka, Bahrain, Malaysia, and UAE.

Bollywood has been facing a major crisis as the movies aren't doing well at the box office. Kangana Ranaut's "Dhaakad" and "Khuda Haafiz 2" found new life at OTT. However, "Laal Singh Chaddhas" popularity has surpassed everything. People who watched the movie were surprised that it failed in the first place.

The top-performing Indian film on Netflix remains SS Rajamouli's "RRR" which won the top 10 list 15 times globally. 

"Laal Singh Chaddha", which was made at a budget of rupees 100 crore, could generate only generate 88 crores gross, worldwide. Aamir Khan wanted to release the movie at least six months after its release, but in the end, it was released on Netflix within two months of its poor performance at the theatres.